Can an industry of problem solvers solve humanity’s ultimate problem?

Our heating planet is approaching the point of no return. We can’t put our children’s futures’ on their own shoulders. We‘ve got to get in the game.

Every day, media and marketing companies create the stories that shape our culture. It’s our responsibility to use that power to help people understand what we’re going through and see a way forward.

So far, over 200 industry allies have committed to shifting the narrative on climate change by joining the Potential Energy Coalition. We would love to add your company to the list.



Global climate change is an urgent threat to humanity.


To contriute significant resources – in talent and media – to awaken the American public and the world to the crisis.


To engage our employees in solutions we can adopt today, and to push ourselves and our clients to immediate plans to get to zero emissions.

Add your name to the list of companies dedicated to creating a better future:

Join us